Monday, December 8, 2008

Database Marketing

Database Marketing is the gathering and storing of specific information regarding your prospects or customers. This information is usually stored in a database program on your computer. You would then use the information to market and advertise to them. It can save you time and money because you can target your promotional efforts to your best prospects or customers.

Quote of the Day
"There are two kinds of companies, those that work to try to charge more and those that work to charge less. We will be the second..."

- Jeff Bezos

 
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