WebSite NO-NO!

1. DO NOT load your web site with a lot of high tech clutter. Your visitors may miss your whole sales message.

2. DO NOT use unnecessary words or phrases on your site. You only have so much time to get your visitor's attention and interest; make ever word count.

3. DO NOT make the mistake that everyone will totally understand your web site message. Use descriptive words and examples to get your point across.

4. DO NOT use site content your target audience is not interested in. If people are coming to your site to find info about fishing don't include soccer content.

5. DO NOT use 50 different content formats all over your web site. Use the same fonts, text sizes, text colors, etc.

Quote of the Day

Up, sluggard, and waste not life; in the grave will be sleeping enough.

- Benjamin Franklin

Bundling - Way to Increase Your Profits and Sales

An effective way to increase your profits and sales is to bundle many products or services together into one package. This gives people more reasons to buy your products and services. People also have come to believe package deals are a better value. You want all the products or services to be closely related.

For example: if you're selling a computer you could add in software, hardware, computer furniture, etc.

Bundling can also increase your target markets which in return would give you a larger audience to sell your products and services.

For example: if you are selling a fashion magazine you could add a freebies when someone buys a subscription. You're now targeting people who want the fashion magazine and those that want to be in fashion. Some people buy a package deal just to get one of the products.

Quote of the Day

Lots of folks confuse bad management with destiny.

- Frank Mckinney Hubbard

Magic Ways To Boost Your E-zine Subscribers

1. Show your potential subscribers a sample issue of your e-zine. Black out some of the important info; this will make them more curious & subscribe.

2. Give away a free follow-up autoresponder course. Publish your e-zine ad in each lesson. The more people see it, the higher the chance they'll subscribe.

3. Offer your potential customers a discount on a particular product you sell if they subscribe to your free e-zine.

4. Give other businesses permission to give a free subscription to your e-zine as a bonus for a product they sell.

5. Ask your potential subscribers questions that will persuade them to subscribe like: "Would you like to be able to retire before you're 40?"

Quote of the Day

To command is to serve, nothing more and nothing less.
- Andre Marlaux

Creative Ways To Make Money With eBooks Part 2

> One way of making money with ebook is by reprinting rights to your ebook. You can sell the rights with the regular purchase price or asa separate higher price.

> Another way is by making your ebook available for offline people.Your could turn it into a print book, report, video,audio book, print newsletter, etc.

> Another of making money with ebooks is by redesigning your ebook for specific niches.

> You can create multiple profits with very little work. Ex:Turn a business ebook into a craft business ebook.

>Give your prospects discount coupons on otherproducts when they purchase your ebook. It could be your products or others that you made deals with.

> One creative way also of making money with ebook is by dividing your ebook into online newsletter issues.You could charge a reoccurring monthly subscriptionfor people to view each issue.

Quote of the Day

There is no time for cut-and-dried monotony. There is time for work. And time for love. That leaves no other time!

- Coco Chanel

Creative Ways To Make Money With eBooks

1. Allow other e-zine publishers or web site ownersto republish small nuggets or excerpts of information from your ebook with your byline or ad included.

2. Make extra profits from selling monthly updatesof your ebook. You could also back end sell the extra never released chapters of your e-book.

3. Give away a free ebook and then give people anoption of buying the paid version of the ebook. Also let others give away the free version of your ebook.

4. Divide your ebook content into reports then givepeople the option of just purchasing the info they want.

5. Purchase reprint rights to other people's ebooksan combine them with your in a large package deal or private ebook library web site.

6. Change the benefits on your ebook ad copy intolinks. When people click on it take them right to the order page. It'll give them a urge to buy your ebook.

7. Charge people a cheap price to read half of youre book. If they like it, they can pay full price to read the other half.

8. Offer freebies that are related to the ebook your selling. It could be free monthly ebook updates,free e-zine, free consulting, etc.

9. Show your prospects a sample page out of youre book. Just black out some of the important info.This will make your prospects curious to buy.

10. Provide a low and high priced version of yourebook. Show benefits of each version side by side.People usually spend a little more for extra info.

Quote of the Day

The majority of men meet with failure because of their lack of persistence in creating new plans to take the place of those which fail.

- Napoleon Hill

Seldom Used Freebies That Can Be Used To Increase Traffic Part 2

6. Advice Service-Offer a live chat room were you or your employees can give your visitors and customers advice on your business topic.

7. Human Research-Offer a free service were you will search for sites or information your visitors or customers cannot seem to find online.

8. Plans-Create ready-made plans for a particular project your target audience wants to accomplish. It could be marketing plans, landscape plans, etc.

9. Forms-Offer printable, ready-made forms your visitors or customers would use regularly. It could be legal forms, organizational forms, etc.

10. E-mail Reports-Publish quarterly e-mail reports that contains new research discoveries, surveys,and statistics about your related industry.

Quote of the Day

The leader who exercises power with honor will work from the inside out, starting with himself

- Blaine Lee

Seldom Used Freebies That Can Be Used To Increase Traffic Part 1

1. Checklists - Create a list of things to check for aparticular process related to your business's topic.

Ex: a checklist for creating a web site.

2. Templates-Design a template that will make acertain action easier for your target audience. Ex:a template for writing a resume.

3. Text Workbook-Publish a text format ebook soyour audience can learn and practice a certain skill.

Ex: a text workbook for writing ad headlines.

4. Transcripts-Create an ebook of text transcriptsof a related live event. It can be a seminar, speech,class, interview, etc.

5. Dictionary Of Terms - Publish a web directory orebook dictionary of terms relating to your specific business industry or subject.

Quote of the Day

In business, I’ve discovered that my purpose is to do my best to my utmost ability every day. That’s my standard. I learned early in my life that I had high standards.

- Donald Trump

Reminding Customers

If you don't remind your customers that you are still in business they may forget. Repeat customersare the lifeblood of any business. Below are threeeffective strategies you can use to remind yourcustomers that you are still in business and get them to buy over and over again.

>>> Ask your customers to subscribe to your free publication. It could be a print newsletter, e-zine,newspaper, journal etc. You could send out the publication weekly, monthly, bi-monthly, etc. The articles in the publication should be informative and helpful to your readers. You can increase repeat purchases by including advertisements of new products and services that you offer.

>>> Ask customers to sign-up to an e-mail update that tells them when you have made changes toyour web site. Whenever you update your website send them an e-mail to remind them to visit again. If you are using this strategy it is important to update your web site often. Add new content that would be of interest to your customers. You could also add free stuff to your web site like software, online utilities, ebooks etc.

Quote of the Day

I buy when other people are selling.

- J. Paul Getty

Increasing Free Ebook Download

One way of increasing the download for you free ebook is by anticipating the objections your visitors might have about your free ebook offer. You should research your target audience's needs and wants. Another way of increasing the download is by allowing your visitors to feel good about themselves by giving them compliments. If they feel good, they will also feel good about downloading your ebook.

Third is by telling your visitors the emotional and logical reasons why they should download your free ebook. It can be the goals they'll acomplish, positive feelings, etc.

Quote of the Day

There are no secrets to success. It is the result of preparation, hard work, and learning from failure.
- Colin Powell

Copyrights

Copyrights are similar to trademarks in terms of the kind of protection they offer, but different in how they work. In almost all countries, ownership of copyright is automatic, and costs nothing. The moment you write (or draw, or record) something, you own the copyright on it, and can take action against anyone who makes a copy of it without your permission. This article you're reading right now, for example, has the automatic copyright. If you decided to copy it without permission and put it on your own website, then that would be illegal. Not that you would do such a thing, of course.

A copyright lasts longer than a trademark: typically it lasts until you die, and then a set number of years after that, depending on your country and the kind of thing that was copyrighted. After the end of this time, the work becomes 'public domain', free for anyone to use.

Quote of the Day

Our favorite holding period is forever.
- Warren Buffet

Trademark

So you have put all work into your business: you already got a name, you have made some marketing materials, even written some things for your customers. If you don't want your competitors to be able to take what you've done and exploit it, though, you're going to need to take some steps to protect yourself.

You can trademark both your business' name as well as the names of any products you sell. The only condition is that they can't be too similar to names that someone has already trademarked, and you can't usually trademark words that are in common use. It costs a few hundred dollars to register a trademark, and you can do it through the patent office. It can be a waste of money to trademark too many words, so you should only bother with it if you think one of your names could be threatened by competitors. Once you get your trademark - it is yours thus you can do whatever you want with it, including giving others permission to use it or selling it to them. Remember, though, that your trademark usually only applies in the country where you registered it -- you will not usually be protected from competition where foreign businesses are using your trademark. Also, your right to use the trademark will only last for a set number of years (usually a decade from the date of registration). After this time, you will have to pay again to renew it.

Quote of the Day

It's called a pen. It's like a printer, hooked straight to my brain.
- Dale Dauten

Catapulting Traffics

One way of catapulting traffic on your site is my adding a message board to your web site. People will visit your web site to ask questions and answer other people's questions.

Another way of catapulting traffic on your site is by adding a directory of web site links to your web site. People will visit your web site to find related web site links for the topic they're interested in.

Third, is adding an article section to your web site. People will visit your web site to read and learn new info related to their interests.

Quote of the Day

He who lives by the crystal ball soon learns to eat ground glass.

- Edger Fiedler

Press Release Secrets

1. Your press release should sound like news.

2. You should only send your press release to the media related to the topic of your press release.

3. Keep your press release one page in length.

4. Your header, contact information and release date should be at the top of your press release.

5. Use short sentences and double space your lines.

6. Your header and first few sentences should grab the readers attention.

7. You should tell a story and mention your business, product or service in the body of the press release.

8. Proofread your press release many times.

Quote of the Day

If you can count your money, you don't have a billion dollars.
- J Paul Getty

Promoting Your Site #2

One way of promoting your site is by holding a contest or sweepstakes. Announce your site to hundreds of web sites that list free contests and sweepstakes. Send out a press releases about your contest or sweepstakes. Ask entrants to your contest if they would accept offers from your business in the future by e-mail.

Quote of the Day

He who lives by the crystal ball soon learns to eat ground glass.
- Edgar Fiedler

Promoting Your Website

One way of promoting your website is by using online chat rooms. Find the right chat room where your targeted audience would gather. Announce to everyone in the chat room something interesting or free that's offered on your web site. This will draw visitors to your web site. Always be aware of chat room rules before engaging the visitors in a sales pitch that could be considered spam.

Quote of the Day
An economist's guess is liable to be as good as anybody else's.

- Will Rogers